Corporate Gifting Made Smarter with Dausto

  The days of sending out generic diaries and sweet boxes during the festive season are quietly fading. Walk into any corporate office today and ask the procurement team about gifting plans, and the conversation sounds very different. There is talk of brand alignment , employee sentiment, vendor reliability , packaging sustainability , and executive impact. Corporate gifting is no longer a last-minute purchase. It has become a strategic decision. Procurement teams are no longer impressed by bulk catalogues filled with standard items. They are searching for meaning, quality, and differentiation. This is why corporate gift demand has skyrocketed in recent years. Businesses want gifting partners who understand nuance, not just suppliers who push products. Gifting Is Now a Brand Statement Corporate gifting once revolved around ticking a box. Today, every gift that leaves an organisation carries its brand reputation with it. Whether it is a festive hamper for employees or a luxury set ...