Corporate Gifting Made Smarter with Dausto

  Color isn't just a visual choice  - it's an emotional language that communicates directly to your audience. In today's competitive business world, branding in corporate gifting has transcended logos and packaging.  An appropriate color palette can significantly impact perception, foster trust, and enhance the sense of connection between your brand and its clientele.  As brands consider corporate gifts in 2025, the knowledge of how colors create identity has become a real game-changer. The science of color psychology is (to companies like Dausto) being used to develop luxury corporate hampers, which not only look beautiful but also resonate emotionally with the recipient. 1. Red - The Color of Energy and Excitement Red is (unashamedly) bold, passionate, and filled with life. Red embodies a sense of urgency, energy, and power - useful for brands looking to inspire people to act, or feel excited. In the gifting context, red can be utilized as part of a brand experienc...