Corporate Gifting Made Smarter with Dausto

  In recent years, corporate gifting has shifted from simply being an act of appreciation to being an important component of a business strategy.  In an era focused on relationship cultivation, advancing goodwill, and bolstering a firm’s reputation, lovingly packed presents must address their recipients’ socio-economic and cultural relationships.  In this era of increasing social consciousness, companies should also pay attention to ethically sourcing materials for corporate gifts to take an appreciation gesture to a corporate social responsibility (CSR) level.  Willfully disregarding socially irresponsible sourcing in corporate gifts signals a profound lack of social equity.  Actioning a Progressive Approach to Corporate Gifting Socially irresponsible gifting also extends to environment zero-sum gifting. Corporate gifting should be free from exploitation, adverse environmental impact, and inequitable workplace treatment. Ethical sourcing should be fundamental i...

  As time goes by, businesses must keep valuable employees. Employees need recognition, appreciation, and corporate gifts that are personalized. Gifts are a way to make employees feel special.  With a little thought, gifts can transform employees into loyal brand ambassadors. Employees will proudly represent the brand to the public. Personalized Desk Accessories Desk accessories can serve numerous functions. Accessories can desks as a reminder of the company’s appreciation. Employees feel honored once they receive gifts that are personalized. Desk accessories can make an office nicer.  Employees who receive desk accessories feel pride and a sense of belonging. With branded or marked accessories, employees will reinforce the company’s identity. Turning their everyday work into a subtle reminder of the brand. Tech Gadgets and Accessories In a digital-first workplace, most people appreciate and use Tech Gadgets and Accessories. Branded power banks, wireless chargers, noise c...

  Nurturing business relationships, motivating employees, and keeping business relationships warm and valued are some reasons why former employees and business partners are still in contact.  With the rise in competition, gifts in the modern world are not considered in the same way as before; now, gifts represent how thoughtful a brand is and its culture.  It is important to understand that the point of a corporate gift is not to spend the most amount of money; instead it is to understand what is the right message that needs to be sent. Understanding the Purpose The initial step in choosing the gift is determining what the reason for the gift is. For a customer, it can be to show gratitude, celebrate a milestone, or sustain goodwill for the long term.  For an employee, it can be to celebrate their performance, show appreciation for their loyalty, or to celebrate a festival or birthday.  It is clear that when the intention of a gift is well defined, the decision ...

  The practice of corporate gifting has always been a way of cultivating goodwill and reinforcing relationships while celebrating milestones in the business domain.  Acceptable as a practice throughout varied sectors, corporate gifting in India comes with a legal framework of compliance.  From taxation to the anti-bribery provisions, the legal nuances surrounding corporate gifting require businesses to appreciate and, at the same time, be accountable. Tax Rules Relating to Gifting Employees Corporate gifting in India has several dimensions, as supported by corporate gifting under the Income Tax Act, 1961. Unlike the general belief, all gifts offered by employers to employees are not exempted. As per the current provisions, gifts not exceeding ₹5,000 in a financial year are exempt.  However, if the value of gifts received by the employee exceeds the ₹5,000 threshold, the whole value is taxable to the employee as a perquisite and would be added to her salary income....

A gift has more innate meaning than just the material form wrapped with a ribbon. It embodies feelings of appreciation, acknowledgement, and kindness.  While gifting is perceived as a mere ritual in the business world, it, in fact, goes far beyond the realms of organizational and societal norms; rather, it is woven deep within the fibres of human psychology.  Corporate gifts shape and influence professional relations, as well as the morale and culture of the employees, a significant factor in organizational dynamics.  From a psychological standpoint, the need to corporate gift stems from basic primal urges of humans - the need to be valued, appreciated, acknowledged, and socialized with. Science Behind the Art of Gifting The act of giving and receiving gifts is, in a more profound sense, relates to the feeling of kindness, social bonding, and appreciation. Psychologists, in their studies, show that the act gifting and receiving awakens parts of the brain affiliated with p...

  In the modern corporate world, employees use technologies in addition to organized daily-use items, to increase productivity, improve task completion, and attain work-life balance.  The gradual shift in the workplace has made the tech and utility gifts the best option for firms that want to reward their employees. As compared to the gifts in the past, the gifts that employees were taken to their farewell parties and brought to a new workplace did not carry a lot of practical value.  In a sense, the gifts that were made in the past, and simply given as a gesture in order to show care, as opposed to tech and utility gifts, now carry more value as employees can seamlessly use their new gifts for daily functions. Appropriate use of the digital workspace Given the remote and hybrid work set ups are now standard, portable tech has now come to the centre of business ecosystems. No longer optional are laptops, high-quality wireless earbuds, and ergonomic office accessories....

  To give a gift is to show attachment, kinship, fondness, or to appreciate someone or something, an aspect of human civilization we have practiced through history.  However, in this changing world, it has now gone above and beyond exchanging goods or gifts: it is now charity in gifting.  Instead of bestowing physical items that may or may not hold value, charity gifting is on the short list of gifts that has a social impact.  Whether it is sponsoring a community initiative, donating in someone’s name or giving a fairtrade and sustainable product, gifting with purpose marries giving with social responsibility. The impact of Purpose Gifting Charity gifting is the social responsible and philanthropic practice of gift giving that has been long over looked. The value of a gift does not have to be tangible to the recipient; value can be extended to the society at large.  It could simply mean donating to a cause that matters to the recipient, gifting fairtrade items m...

  Like in any other office, the employees are not simply co-workers. In times of loss or personal grief, showing condolences is not simply an act of kindness but also a sign of compassion, dignity and support.  The value of a sympathy gift is not in the gift itself but in how it can lift some of the weight, while at the same time, showing them that none of us are alone in our darkest days.  Making the perfect choice for a gift like this requires a careful selection process, as it must not only offer compassion but also bears in mind the trust and care that is placed over the recipient. Personal Touch Card and Notes At times, a simple item can mean much more than complex gifts. A simple handwritten note or card can evoke profound feelings than a generic template ever can. When an employee gets a note of sympathy, it not only boosts their morale but also demonstrates support.  No matter how insincere a condolence message is, it can provide more comfort than a plethora ...

  The value of preserving client relationships over the festive holidays cannot be overemphasized. It provides businesses the chance to appreciate the clients’ support over the year while fostering an enduring bond with them.  The primary value of holiday gifting is customer loyalty and brand affiliation, which is an investment promotional vehicle to boost the social goodwill for the brand for the longer run. It helps to improve the visibility of the brand with a variety of people over a longer period. Gifting holds great value during holidays.  What is important is retention, and a powerful strategy for retention is appreciation. This is what highlights the value of customer appreciation gifts. Moving away from standard holiday gifts to appreciate the clients’ support goes a long way.  Custom corporate gifts are a great way to appreciate the value the client brings to the company. Mass-produced gifts signify a lack of appreciation, while a custom gift goes with the ...

  Gift giving in the winter season has its own unique charm. When the year ends, businesses look for ways to express their gratitude to their workers, customers, and clients.  The ultimate winter corporate gift washes away the cold but also serves a function and has a little bit of holiday cheer to ensure the recipient feels appreciated. Warm Gifts for the Winter Season The art of gifting during winter has to be the most enjoyable thanks to the comfort associated with winter. Gifts like luxurious fleece blankets, warm scarves, or premium wool socks make practical and easy gifts.  Warm gifts like branded coffee mugs with gourmet hot chocolate or herbal tea also add a personal touch.  The pair of socks or the warm fleece blanket will not only be comfort items on the coldest winter days but also be a reminder to all the workers how they are appreciated. Winter-Inspired Tech A modern corporate gift that blends productivity with masterpiece innovation is winter tech gifts...

  The feeling of opening a present is just as wonderful as the present itself. The moment a gift from the company is handed to an employee or a client, not the first impression is made by the content of the gift, but by the anticipation, the packaging, and the idea behind it.  What Dausto is really about is not simply giving but creating a memorable experience – the one that starts the moment the recipient touches the package. The First Impression A gift from Dausto is not only a premium corporate gift but also an event that has to be witnessed rather than just received. The affordably chic but meaningful packaging tells a story of something exceptional. In case it is a minimalist matte finish box or a colorful design made for a festival, the first contact will provoke curiosity and joy. The packaging weight, texture, and detailing are all elements that whisper quality to the recipients, thus recalling the fact that they deserve special treatment. The Unwrapping Experience To ...

  The act of giving gifts has held significance since a long time ago. They show appreciation, good will, respect or celebration. Bonds are formed and ties which are both interpersonal and business in nature are reinforced by the giving of gifts.  The prominence which gift giving is ascribed to is perhaps the most irrational, since giving is more than the object. It is truly the culmination of organization practices, social values and more prominently, culture.  Culture holds the utmost importance. It is a prerequisite in the current era of business to understand gifting etiquette and practices of different cultures.  Cultural variations are indispensable and are the norms of most modern business engagements in which multi-cultural workforces are also involved.   The Significance of Cultural Traditions in Gift Giving   The implications and interpretations of gifts are different around the world. The act of gifting comes with more significance than...

  The Shift Towards Sustainable and Marketable Gifting has always been a way to show appreciation, strengthen connections, and make good. Still. In recent times, the focus has shifted from general and disposable parts to friendly, customizable gifts.  With growing awareness about climate change and sustainability, companies are recognizing the significance of aligning their gifting practices with the values of responsibility and care for the environment. Eco-friendly marketable gifts not only convey a message of appreciation but also reflect the company’s commitment to sustainability and ethical practices. Friendly Gifts Stand Out Traditional marketable gifts constantly fall into the trap of being repetitive or extracurricular. Particulars like plastic wares or single hampers may not resonate with modern benefactors who are increasingly conscious of environmental impact.  On the other hand, friendly personalized gifts carry a double purpose. They are both functional and r...

  Corporate gifting is no longer a mere token of appreciation. In the contemporary business environment, it can also be defined as a strategic tool supporting loyalty building, workplace culture-strengthening efforts, and employee engagement.  Thinking carefully about corporate gifts, they will serve as a reminder of the recognition and care and will establish a positive emotional bond between the company and its employees. Rewards and rewards by way of giving gifts Recognition is one of the major motivators of engagement. Feeling valued will make employees a lot more willing to stay motivated and give their best.  Corporate gifting gives you a visible and unforgettable expression of gratitude.  This may be a milestone celebration or a recognition of outstanding performance or a festive gesture, but the right gift in all of these situations will make the employees feel valued and appreciated.  Unlike general rewards, specific gifts will show that one is recogniz...

  Corporate gifting has become more than a way to show gratitude and more of a tool that allows building brands, relationships, and culturally telling stories. In 2025, the shift towards these dimensions of personalization, sustainability, and innovation grows even more. Gifts are no longer selected by companies exclusively as far as their usefulness is concerned but rather on their capacity to communicate organizational values as well as make a favorable impact. The following are the five corporate gift trends that have been causing a sensation this year. Eco-Friendly and Sustainable Gifts Sustainability goes beyond being a fad; it is a demand. Companies are becoming more aware of their environmental impact, and this is directly being reflected in their gifting plans. Such products as reusable drinking ware, biodegradable office supplies, and presents made of reused materials are coming into the limelight in 2025. Eco-friendly gifts are not only functional but also take on the mes...