Posts

7 Creative Corporate Gifts That Turn Employees into Loyal Brand Ambassadors

Image
  As time goes by, businesses must keep valuable employees. Employees need recognition, appreciation, and corporate gifts that are personalized. Gifts are a way to make employees feel special.  With a little thought, gifts can transform employees into loyal brand ambassadors. Employees will proudly represent the brand to the public. Personalized Desk Accessories Desk accessories can serve numerous functions. Accessories can desks as a reminder of the company’s appreciation. Employees feel honored once they receive gifts that are personalized. Desk accessories can make an office nicer.  Employees who receive desk accessories feel pride and a sense of belonging. With branded or marked accessories, employees will reinforce the company’s identity. Turning their everyday work into a subtle reminder of the brand. Tech Gadgets and Accessories In a digital-first workplace, most people appreciate and use Tech Gadgets and Accessories. Branded power banks, wireless chargers, noise c...

The Right Corporate Gifts For Clients & Employees

Image
  Nurturing business relationships, motivating employees, and keeping business relationships warm and valued are some reasons why former employees and business partners are still in contact.  With the rise in competition, gifts in the modern world are not considered in the same way as before; now, gifts represent how thoughtful a brand is and its culture.  It is important to understand that the point of a corporate gift is not to spend the most amount of money; instead it is to understand what is the right message that needs to be sent. Understanding the Purpose The initial step in choosing the gift is determining what the reason for the gift is. For a customer, it can be to show gratitude, celebrate a milestone, or sustain goodwill for the long term.  For an employee, it can be to celebrate their performance, show appreciation for their loyalty, or to celebrate a festival or birthday.  It is clear that when the intention of a gift is well defined, the decision ...

Corporate Gifting in India: Understanding the Legal Landscape

Image
  The practice of corporate gifting has always been a way of cultivating goodwill and reinforcing relationships while celebrating milestones in the business domain.  Acceptable as a practice throughout varied sectors, corporate gifting in India comes with a legal framework of compliance.  From taxation to the anti-bribery provisions, the legal nuances surrounding corporate gifting require businesses to appreciate and, at the same time, be accountable. Tax Rules Relating to Gifting Employees Corporate gifting in India has several dimensions, as supported by corporate gifting under the Income Tax Act, 1961. Unlike the general belief, all gifts offered by employers to employees are not exempted. As per the current provisions, gifts not exceeding ₹5,000 in a financial year are exempt.  However, if the value of gifts received by the employee exceeds the ₹5,000 threshold, the whole value is taxable to the employee as a perquisite and would be added to her salary income....

The Psychological Benefits of Corporate Gifting

Image
A gift has more innate meaning than just the material form wrapped with a ribbon. It embodies feelings of appreciation, acknowledgement, and kindness.  While gifting is perceived as a mere ritual in the business world, it, in fact, goes far beyond the realms of organizational and societal norms; rather, it is woven deep within the fibres of human psychology.  Corporate gifts shape and influence professional relations, as well as the morale and culture of the employees, a significant factor in organizational dynamics.  From a psychological standpoint, the need to corporate gift stems from basic primal urges of humans - the need to be valued, appreciated, acknowledged, and socialized with. Science Behind the Art of Gifting The act of giving and receiving gifts is, in a more profound sense, relates to the feeling of kindness, social bonding, and appreciation. Psychologists, in their studies, show that the act gifting and receiving awakens parts of the brain affiliated with p...

Tech & Utility Gifts for the Modern Workforce

Image
  In the modern corporate world, employees use technologies in addition to organized daily-use items, to increase productivity, improve task completion, and attain work-life balance.  The gradual shift in the workplace has made the tech and utility gifts the best option for firms that want to reward their employees. As compared to the gifts in the past, the gifts that employees were taken to their farewell parties and brought to a new workplace did not carry a lot of practical value.  In a sense, the gifts that were made in the past, and simply given as a gesture in order to show care, as opposed to tech and utility gifts, now carry more value as employees can seamlessly use their new gifts for daily functions. Appropriate use of the digital workspace Given the remote and hybrid work set ups are now standard, portable tech has now come to the centre of business ecosystems. No longer optional are laptops, high-quality wireless earbuds, and ergonomic office accessories....

Charity in Gifting: The New Phenomenon of Purpose-Centered Giving

Image
  To give a gift is to show attachment, kinship, fondness, or to appreciate someone or something, an aspect of human civilization we have practiced through history.  However, in this changing world, it has now gone above and beyond exchanging goods or gifts: it is now charity in gifting.  Instead of bestowing physical items that may or may not hold value, charity gifting is on the short list of gifts that has a social impact.  Whether it is sponsoring a community initiative, donating in someone’s name or giving a fairtrade and sustainable product, gifting with purpose marries giving with social responsibility. The impact of Purpose Gifting Charity gifting is the social responsible and philanthropic practice of gift giving that has been long over looked. The value of a gift does not have to be tangible to the recipient; value can be extended to the society at large.  It could simply mean donating to a cause that matters to the recipient, gifting fairtrade items m...

Thoughtful Sympathy Gift Ideas for Employees

Image
  Like in any other office, the employees are not simply co-workers. In times of loss or personal grief, showing condolences is not simply an act of kindness but also a sign of compassion, dignity and support.  The value of a sympathy gift is not in the gift itself but in how it can lift some of the weight, while at the same time, showing them that none of us are alone in our darkest days.  Making the perfect choice for a gift like this requires a careful selection process, as it must not only offer compassion but also bears in mind the trust and care that is placed over the recipient. Personal Touch Card and Notes At times, a simple item can mean much more than complex gifts. A simple handwritten note or card can evoke profound feelings than a generic template ever can. When an employee gets a note of sympathy, it not only boosts their morale but also demonstrates support.  No matter how insincere a condolence message is, it can provide more comfort than a plethora ...